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How a PPC Campaign Can Help Improve Your SEO Efforts

Posts Tagged ‘search engine optimization’

How a PPC Campaign Can Help Improve Your SEO Efforts

trust seals

It is almost universally accepted that trust is a critical component of the e-commerce conversion process. Yes, you definitely need a professional site, unique content and a compelling product or service, but trust is a necessity to generate conversions. Luckily, there is a very simple way to improve confidence in your e-commerce site; add trust seals. Simply by adding trust seals to your site’s pages, you will be sending visitors a positive message regarding the security and transparency of your e-commerce site.

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One link on the first page of Google? Nope, how about three!!

Are you trying to get your business to show up at least once on the first page of Google? We can help! Our client – adhp.com (video of client talking about his success) – has three listings on the first page of Google when people search for dental implants in Long Beach. Not too shabby! And that’s just one example of what we can do. Get your free website SEO & keyword rank report athttp://timetorank.com/

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5 Quick DIY SEO Tips for 2013

Do it Yourself Search Engine Optimization

SEO is constantly evolving as search engines like Google continuously attempt to improve the quality of the search results they provide. What does this mean for you? It means the keyword-stuffing, system-gaming strategies you may have been using to get traffic will no longer be effective. In fact, you may be penalized for using such tactics, pushing your web pages even further down the search result list.

Don’t despair. You can still use SEO to improve your search engine rankings; just make sure to be mindful of the new rules and penalties. In addition to choosing an SEO company that stays up to speed on search engine changes and updates, the following DIY SEO tips will help you ensure top rankings.

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Search Engine Optimization – Pros & Cons

Search Engine Optimization

A first page natural search listing is the holy grail of internet marketing. Search Engine Optimization services can equal huge amounts of site traffic, which lead to more business. Finding the right keywords that send people to your page is paramount. Once you rank for a keyword term, you’ll most likely stay there for years.

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Wondering Why Your Google Rankings Have Dropped Suddenly?

The release of the Panda Google algorithm update back in February of 2011 had dramatic impacts on a large number of websites. The purpose of the update was to change how links, website content, and general Google SEO updates were perceived by the search engine.

Google Keyword Rank Dropping?

The biggest impact of a Google algorithm update is a drop in Google page rank. The page rank is how a site ranks for a search result. Search engines, such as Google, are moving to results that are oriented towards organic search results. If a website is not properly optimized for the Google SEO updates, then it will not appear near the top of a search engine result page.

Google page rank is important for a business that needs to generate leads and customers. If a website is not up-to-date with the SEO requirements of Google, then it will be negatively impacted by the present and future Google algorithm update changes. The Panda 3.6 update that was released back in April of 2012 saw a shift in the ranking results of various websites. One main focus of the update was the importance that was put on web page content and linking.

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10 Do it Yourself Search Engine Optimization Tips

Getting the most eyes to view your website is essential to the success of your company. There are billions of web pages on the Internet, many competing with your business for your ideal customer. Set your business apart by catapulting your web site to the top of the search engine results with do it yourself search engine optimization.

Do it Yourself Search Engine OptimizationWhat is Search Engine Optimization (SEO)?

To put it simply, search engine optimization, or SEO, is the science of ranking high on search engine results. There are many companies that perform SEO services, and these companies use simple techniques to get the most visibility for your company. You too can use the tips that the pros use to get your page to the top of the search engine results. Creating an effective do it yourself search engine optimization strategy is easier than you think.

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Cheap SEO – You Get What You Pay For

In today’s struggling economy, business owners are looking for ways to trim the fat out of their budgets. Many decide to scale back on online marketing expenditures by using cheap SEO services. While it may seem like a reasonable idea on the surface, the reality is that this type of poor quality marketing will fail.

Cheap SEO results in no sales. An old adage says, “If you can’t do it well, then don’t do it at all.” This is certainly true of your online presence. Why go through the effort at all if you are just going to be relegated to internet purgatory? You would be better off investing in traditional print advertising.

Effective Search Engine Optimization doesn’t just magically happen. It is the result of many hours of hard work. Creating a functional website, adding quality content and building links takes time. It requires an understanding of how search engine algorithms work and which marketing platforms will deliver traffic. All of these things cost money.

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Article Writing Tips – Effectively Placing Your Backlinks in Your Article Body

What’s Okay and What’s Not?

Article Writing TipsArticle directories are one of the most effective methods of obtaining a higher traffic volume for the site as well as receiving a higher ranking. It allows for more exposure for your business and permits you to build backlinks which will increase the ranking of the site.

In regards to the placement of links, the majority of article directories only permit link placement in the resource box which is the box that contains author, website, and business information. Some other directories permit you to incorporate these backlinks within the article.

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Article Writing Tips – Using Your Content to Generate Back Links

Article Writing TipsWhen it comes to the top SEO methods for luring targeted traffic to your site, it is no secret that article marketing remains the most effective method of improving your search engine page rank. Generating and marketing high quality content is such a productive promotional technique due to the fact that well-written content is so versatile.

In addition to traditional methods like keyword optimization, solid content that follows time proven article writing tips can also be used to generate very valuable back links. Back links are links that from other websites that point back to your site, and all of the major search engines take a site’s quantity and quality of back links heavily into consideration when they are determining a site’s page rank. With that in mind, here is some inside information on how you can use article writing tips to generate top-notch back links.

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